1 June 2017

Michel et Augustin

MICHEL ET AUGUSTIN are famous for their great food, their humour and a real talent or communication.

They decided to launch a new operation called “a smile = 1 chocolate mousse” in Lyon. For that very special event, we imagined a fake TV channel (BFI TV) to turn the operation into an incredible news.

The channel shares live information about a funny smiles epidemic fastly spreading throughout sad and too serious France.

These films are a good mix between Michel et Augustin’s dynamic home-made style and So Bam’s typical sweet madness.